Cobble Hill is looking for a Brand Strategist to help lead the strategy behind all agency projects. This individual will work to create strategic programs based on client briefs, data and insights, with the goal of generating revenue for the clients and agency alike. This individual will be well versed in current trends in ecommerce, hospitality, retail, and lifestyle brands with a proven track record of threading the needle between marketing, technology, and client management.

Responsibilities:

• Build unique marketing strategies that answer client goals and shepherd the strategy through ideation and production to drive major client initiatives

• Manage both internal and external communications, answering client and team questions

• Collaborate with Project Management, Marketing, and Creative teams to drive great work

• Produce creative briefs and briefing sessions that provide the creative department with clear direction

• Lead internal and external creative brainstorms for new projects

• Work with the marketing department to apply customer insights into the marketing planning process

• Champion the view of the consumer throughout brand and creative strategy development to ensure that consumer response is the only filter considered in creative decision making

• Contribute to business development efforts, if needed, and agency thought leadership content such as case studies or blog posts

Required Experience and Skills:

• Digital agency experience

• 3-5 years strategic planning

• Proven ability to successfully launch or reinvent brands (please include specific projects/portfolio)

• Ability to connect seemingly disconnected concepts/team members/clients into one plan or goal

• Ability to create strategic plans and then see them through with action

• Curious need to understand what makes consumers “tick”

• Must have strong verbal, written, and presentation skills

• Understanding of marketing & development technology limitations and possibilities

• Experience using Shopify and WordPress

• Experience identifying new and unique ways to uncover insights into people, culture or categories

• Understand qualitative research methodologies

Please email austin@cobblehilldigital.com with a well written cover letter, resume, and portfolio link. No phone calls please.