Email Marketing Associate
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What We're Looking For
We're seeking an enthusiastic Email Marketing Associate to support our email marketing initiatives and assist in executing effective campaigns for our clients. This role reports to the Senior Email Strategist and is ideal for someone who combines analytical thinking with creative problem-solving skills.
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Responsibilities
Support the execution of email marketing campaigns by assisting with campaign setup, scheduling, and monitoring performance metrics to ensure successful delivery and engagement.
Assist in maintaining email marketing calendars and coordinate with team members to ensure timely delivery of campaign assets and content requirements.
Help implement segmentation strategies and automation flows under the guidance of senior team members, ensuring proper setup and functionality of email sequences.
Create performance reports for email campaigns using key metrics such as open rates, click-through rates, and conversion data to support strategic decision-making.
Assist in conducting A/B tests and analyzing results to help optimize campaign performance and identify opportunities for improvement.
Support the quality assurance process by testing emails across different devices and email clients, ensuring proper formatting and functionality.
Help maintain email lists and segment databases, ensuring data accuracy and proper organization of subscriber information.
Collaborate with designers and copywriters to assist in the production and assembly of email campaigns while ensuring brand consistency.
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Experience
Bachelor's degree in Marketing, Communications, or related field
0-2 years of experience in email marketing or digital marketing
Strong attention to detail and ability to manage multiple projects simultaneously
Basic understanding of HTML and email marketing platforms (e.g., Mailchimp, Klaviyo)
Proficiency in Microsoft Office Suite and Google Analytics
Excellent written and verbal communication skills